Certificate Program
International Business Communications

Program Overview
Customer Service and communications training programs can vary widely in degrees, depth and industry that they target. In the Canadian context of a multicultural society, client/customer service representatives are presented with the increased challenge of interacting with clients/customers that can come with vastly different views and expectations. However, GREAT client care and customer service foundations all consist of similar fundamental skill sets and attributes such as…
Skill Sets
- Persuasive speaking skills
- Active Listening skills
- Investigative/curious questioning techniques
- Consistent ability to use positive language.
- Intercultural competence
- Clear communication skills.
Attributes
- Personable and friendly demeanor
- Self-control.
- Personal responsibility
- Genuine empathy.
- Adaptable and flexible.
- Patience.
In our International Business Communications Program, SELC focuses heavily on experiential learning classroom techniques to increase student’s capacity in these client care skill sets and increase their ability to demonstrate higher levels of the required attributes. Students will leave this program with the ability to work in various Canadian industries that require client care and customer service. Instructors use comprehensive and consistent lesson plans to engage and instruct students in a dynamic and highly experiential learning environment.
The courses make use of Vital Source and Pearson Education online learning resources. As a result, the program engages current online and classroom active learning and stimulates critical thinking. The International Business Communication program will utilize daily in-class lectures, role plays, simulations, guided discussions and small buzz groups accompanied by PowerPoint (PPT) presentations, in-class hands on practice exercises, case studies, student group presentations, midterm and final exams.
Career Opportunities
Upon completion of the entire course, students may be able to and not limited to obtaining a job in the Following NOC classification categories:
- 6552 Other customer and information services representatives
Graduation Requirements
- Students must achieve a minimum of 60% and successfully complete their Work Experience. Students must also maintain a minimum of 80% attendance throughout the duration of the program and are expected to complete all exams and assignments, as well as participate in all discussions and activities. Students must complete the assigned co-op report to be submitted one-week after the completion of their co-op placement and achieve a Satisfactory Grade (S) in order to receive their formal certificate.
ADMISSION REQUIREMENTS
Students require ONE of the following:
- CELPIP : 5
- TOEFL (IBT): 45
- IELTS: 4.5
- Cambridge : PET
- TOEIC: 600
- SELC Career College on-site administered English Language Test www.selctest.com(to meet above standards)
Students require ALL of the following:
Applicants must be 19 years of age or older.
High school diploma or applicants must have successfully completed 100 hours of work in the general Customer Service industry (written evidence is required).
ABOUT THIS PROGRAM
33 weeks
(Classroom Instruction 360 hrs)
(Co-op 360 hrs)
Program Duration
Duration: 720 hrs
Courses
QUICK LINKS
Learning Objectives
Upon completion of this program, students will be able to…
Define effective customer service
Explain and utilize a problem solving approach when dealing with customer complaints and product/service issues
Communicate effectively with challenging clients and focus on customer retention
Demonstrate effective interpersonal communication verbally and nonverbally
Define culture and how intercultural contacts with tourists are unique
Explain how cultural patterns, identity and biases affects customer service
evaluation
- A passing grade of 60% consisting of Final Exam, Midterm Project, Group Presentation, Quizzes and Assignments